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· 제목 : Negotiate Without Fear: Strategies and Tools to Maximize Your Outcomes (Hardcover)
· 분류 : 외국도서 > 경제경영 > 협상
· ISBN : 9781119719090
· 쪽수 : 256쪽
· 출판일 : 2021-07-14
· 분류 : 외국도서 > 경제경영 > 협상
· ISBN : 9781119719090
· 쪽수 : 256쪽
· 출판일 : 2021-07-14
목차
Chapter 1: Take the Fear Out of Negotiation
Chapter 2: Put the Right Issues on the Table
Chapter 3: Build Your BATNA
Chapter 4: Define Your Reservation Point
Chapter 5: Establish an Ambitious Goal
Chapter 6: Make the First Offer, and Craft a Compelling Message
Chapter 7: Reinforce Your Message with a Multiple Offer
Chapter 8: Say It, Don’t Send It
Chapter 9: Leave Yourself Room to Concede to Close the Deal
Chapter 10: The Five F’s to Ensure You Are a Fearless Negotiator
Acknowledgments
About the Author
Index
