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· 제목 : The Language of Cosmetics Advertising (Hardcover, 1st ed. 2016) 
· 분류 : 외국도서 > 경제경영 > 광고/홍보/PR
· ISBN : 9781137557971
· 쪽수 : 118쪽
· 분류 : 외국도서 > 경제경영 > 광고/홍보/PR
· ISBN : 9781137557971
· 쪽수 : 118쪽
목차
- Chapter 1: Beauty advertising in a cross-cultural context.- Chapter 2: Language, gender, and advertising.- Chapter 3: Problems and Solutions: Pursuing the youthful, ideal body.- Chapter 4: Femininity as a sensual identity.- Chapter 5: Scientised beauty advertising discourse: with peptides or paraben-free?.- Chapter 6: The case for Feminist Critical Discourse Analysis.
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