Doing Survey Research : A Guide to Quantitative Methods (Hardcover, 4 ed)

Preface to the Fourth Edition CHAPTER ONE Why We Do Research CHAPTER TWO Finding Ideas to Research CHAPTER THREE Designing Research: Concepts, Hypotheses, and Measurement CHAPTER FOUR Developing a Questionnaire CHAPTER FIVE Sampling CHAPTER SIX Presenting Data: Descriptive Statistics CHAPTER SEVEN Analyzing Data: Bivariate Relationships CHAPTER EIGHT Analyzing Data: Comparing Means CHAPTER NINE Analyzing Data: Multiple Variables CHAPTER TEN Presenting Results, Making Conclusions, and Writing Reports Appendix References Index