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· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9781138847750
· 쪽수 : 236쪽
· 출판일 : 2015-12-15
목차
Part 1: A Broader Perspective on Agenda Setting: Theoretical and Methodological Foundations1. A Theoretical Explication of the Network Agenda Setting Model: Current Status and Future Directions Lei Guo 2. Semantic Network Analysis, Mind Mapping and Visualization: A Methodological Exploration of the Network Agenda Setting Model Lei Guo 3. Mapping the Contours of the Third Level of Agenda Setting: Uniplex, Duplex, and Multiplex Associations Craig E. Carroll Part2: International Studies of the Network Agenda Setting Model A. Public Affairs & Political Communication 4. Exploring the Network Agenda Setting Model with Big Social Data Chris J. Vargo and Lei Guo 5. An Expanded Perspective on Network Agenda Setting Between Traditional Media and Twitter Political Discussion Groups in "Everyday Political Talk" Sharon Meraz6. Role of Tech Bloggers in the Flow of Information Nirit Weiss-Blatt 7. From Compelling Arguments to Compelling Associations at the Third Level of Agenda Setting Magdalena Saldana & Alberto Ardevol-Abreu 8. Journalistic Role Performance and the Networked Media Agenda: A Comparison between the United States and Chile Lea Hellmueller & Claudia Mellado9. An Issue Attention Cycle Analysis of the Network Agenda Setting Model: A Case Study of the Nuclear Issue in South Korea Jisu Kim & Young Min 10. News Coverage of the Iraq War: An International Comparison of Network Attribute Agendas University of Texas International Journalism Research Coalition B. Strategic Communication & Public Relations 11. Implications of Third-Level Agenda Building for Public Relations and Strategic Communication Spiro Kiousis & Matt Ragas 12. Third Level of Agenda Building and Agenda Setting during a Corporate Crisis Michael Etter & Anne Vestergaard 13. Corporate Agenda Setting at the Third Level: Comparing Networks of Attributes in Corporate Press Releases and Media Coverage Laura Illia, Philemon Bantimaroudis & Katia Meggiorin 14. Attributes of a Cultural/Consumer Product: Oregon Wine Lisa M. Weidman Part3: Summing up 15. Explorers and Surveyors on the New Agenda-Setting Frontier Lei Guo and Maxwell Mccombs