책 이미지
eBook 미리보기
책 정보
· 제목 : Entrepreneurship and Innovation in Automobile Insurance : Samuel P. Black, Jr. and the Rise of Erie Insurance, 1923-1961 (Paperback) 
· 분류 : 외국도서 > 경제경영 > 보험 > 일반
· ISBN : 9781138863842
· 쪽수 : 304쪽
· 출판일 : 2020-06-30
· 분류 : 외국도서 > 경제경영 > 보험 > 일반
· ISBN : 9781138863842
· 쪽수 : 304쪽
· 출판일 : 2020-06-30
목차
ContentsPreface ixAcknowledgments xiiiCHAPTER 1Introduction: Entrepreneurship?Theory and Practice 1CHAPTER 2The Motor Age 37CHAPTER 3Getting Ahead 59CHAPTER 4The Romance of Claims 81CHAPTER 5“Push This Thing Along”: The Rise of Erie Insurance 99CHAPTER 6The Challenge of the Depression 127CHAPTER 7Adversity and Innovation 163CHAPTER 8Sales, World War II, and Managing theNorthwest Territories 197CHAPTER 9Underwriting and Problems of Growth 231CHAPTER 10Questions of Strategy and Rewards CHAPTER 11 Epilogue - Samuel P. Black Jr Bibliogrpahy Appendices Index
추천도서
분야의 베스트셀러 >















