Television and the Second Screen : Interactive TV in the Age of Social Participation (Paperback)

List of illustrations

Acknowledgements

Introduction

1. The evolution of interactive TV

2. Recasting the active audience

3. Entertaining the interactive user: play-along, voting and gossip

4. Participating in the news agenda

5. Factual television: Reinventing the digital public space

6. Second screen as multi-platform transmedia storytelling

7. Monetising second screen gameplay

8. Advertising: "Disruption is at a maximum!"

9. The future for social participation in TV