책 이미지
eBook 미리보기
책 정보
· 제목 : Successful Employee Communications : A Practitioner's Guide to Tools, Models and Best Practice for Internal Communication (Paperback, 2 Revised edition)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781398604483
· 쪽수 : 328쪽
· 출판일 : 2022-04-03
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781398604483
· 쪽수 : 328쪽
· 출판일 : 2022-04-03
목차
- Chapter - 01: Making the case for employee communications - Understanding the value leading practitioners add;
- Chapter - 02: Conducting your own employee communications audit - Tools and tips from experts;
- Chapter - 03: Setting objectives - Considerations and templates that work based on real life examples;
- Chapter - 04: Understanding your audience - Building a realistic profile of your workforce and how to use it;
- Chapter - 05: Defining your messages - Insights from pros on why it matters, how to define them, get them agreed and stick to them;
- Chapter - 06: Channel choices for employee communications - What to consider when choosing and using methods;
- Chapter - 07: Line managers as communicators - How to help them add the most value;
- Chapter - 08: Making it happen - Overcoming obstacles and project management when implementing employee communications;
- Chapter - 09: Change and transformation - Understanding the differences for effective employee communication;
- Chapter - 10: The Changing Nature of Work and the Workplace;
- Chapter - 11: Listening and Employee Voice;
- Chapter - 12: Communicating in tough times - Preparing leaders for delivering tough messages;
- Chapter - 13: Is it working? - Evaluation and measurement of an employee communication strategy that adds value;
- Chapter - 14: Communicating on purpose - Helping employees find meaning in the modern workplace
