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· 제목 : Value Pricing for Accounting Professionals : A Complete Guide for Accountants and Bookkeepers to Find the Right Clients and Increase Profitability (Paperback)
· 분류 : 외국도서 > 경제경영 > 재무/회계 > 일반
· ISBN : 9781398605374
· 쪽수 : 280쪽
· 분류 : 외국도서 > 경제경영 > 재무/회계 > 일반
· ISBN : 9781398605374
· 쪽수 : 280쪽
목차
- Chapter - 01: The problem with the old-fashioned way of pricing accounting services;
- Chapter - 02: What the research tells us;
- Chapter - 03: Overcoming a lack of confidence when pricing;
- Chapter - 04: What makes a great pricing strategy?;
- Chapter - 05: How does pricing change in a post-COVID world?;
- Chapter - 06: The foundations of value pricing;
- Chapter - 07: The structure of the value conversation;
- Chapter - 08: How to price a new client;
- Chapter - 09: How to prequalify prospects so you avoid the time wasters;
- Chapter - 10: The questions to ask the client to determine value;
- Chapter - 11: Giving clients a choice - Your first step to value pricing;
- Chapter - 12: How to create effective packages;
- Chapter - 13: How to calculate a profitable price;
- Chapter - 14: How to properly build scope into the price so you never make a loss;
- Chapter - 15: How to set out your fixed price agreement;
- Chapter - 16: How to identify and tackle scope creep;
- Chapter - 17: How to re-price your existing clients without fear of losing them;
- Chapter - 18: How to get clients to value what you do for them;
- Chapter - 19: How to quantify the value to your client;
- Chapter - 20: The reason your clients are clueless about price and how that helps you
