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· 제목 : Sales Force Design for Strategic Advantage (Hardcover)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781403903051
· 쪽수 : 380쪽
· 출판일 : 2004-06-25
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781403903051
· 쪽수 : 380쪽
· 출판일 : 2004-06-25
목차
Designing and Redesigning the Sales Force in Today's Changing World A Process for Designing the Sales Force for Strategic Advantage Sales Strategy Go-To-Market Strategy Designing the Sales Force Structure Sales Roles Sizing the Selling Organization Sales Territory Alignment Sustaining the Successful Selling Organization Managing Change
