Research Methods for Social Psychology (Hardcover)

Detailed Table of Contents. List of Active Learning Exercises. Preface. Acknowledgments. 1 Studying Social Psychology. 2 Developing Research Topics in Social Psychology. 3 Ethical Issues in Social Psychological Research. 4 Basic Experimental Design. 5 Alternatives to Experimental Research in Social Psychology. 6 Developing Questionnaires and Surveys. 7 Introducing a Difference: Independent Variables. 8 Measuring What Happens: Dependent Variables. 9 Validity and Realism in Research. 10 Conducting Social Psychology Experiments: Practical Matters. 11 Data Analysis. 12 Presenting Social Psychological Research. Appendix A Major Journals in Social Psychology. Appendix B Reading Journal Articles in Social Psychology. Appendix C Annotated Student Research Paper. References. Author Index. Subject Index