American Idol After Iraq : Competing for Hearts and Minds in the Global Media Age (Paperback)

List of Plates vi

Foreword by Joseph S. Nye Jr. vii

1 Hearts, Minds, and Hollywood 1

2 The Magic is Gone – Except at the Box Office 9

3 Creativity into Cash: How Hollywood Works 26

4 Seeing and Being Seen 34

5 Hollywood Beats the Red Army: The Height of America’s Cultural Appeal 51

6 Backlash: Soft Power is Still Power, and Still Makes Enemies 60

7 Culture Wars in the West: The Pope vs. Madonna 71

8 Media Storm Troopers of the West vs. Islam 83

9 New Stories, New Audiences in the Global Age 98

10 Reinventing Cultural Diplomacy 124

Six Key Concepts of This Book 145

About the Authors 149

Acknowledgments 155

Index 159