New Media for a New China (Hardcover)

Notes on Contributors.

Preface.

Introduction.

1 2008: New Challenges to China’s Media (William A. Hachten and James F. Scotton).

2 Development and Theory of the Media (William A. Hachten).

3 The Impact of New Media (James F. Scotton).

4 Newspapers: Changing Roles (Guo Ke).

5 Magazines: An Industry in Transition (Chen Peiqin).

6 Radio Broadcasting: Deregulation and Development (Chen Peiqin and Haigui Liu).

7 Television: Entertainment (Anne Cooper-Chen with Yu Leon Liang).

8 Television: News (Anne Cooper-Chen and James F. Scotton).

9 Xinhua: The Voice of the Party (James F. Scotton).

10 Advertising: Wings for the Media (Hong Cheng).

11 Public Relations (Yan Jin).

12 Film: An Industry versus Independents (Yong Liu).

13 English-Language Media in China (Guo Ke).

14 Overseas Media Serve Chinese Diaspora (William A. Hachten).

15 Conclusion (William A. Hachten and James F. Scotton).

Notes.

Bibliography.

Index.