Cloud Computing Strategies (Hardcover)

CLOUD TECHNOLOGY AND THE IT USER COMMUNITY

The Cloud Computing Market
For and Against Cloud Computing
OnDemand versus onPremise IT
The Four Pillars of Cloud Computing
A Birdseye View of Cloud Computing Vendors
A New Industry Is Being Born
Competition in the Cloud Is Asymmetric
The Multibillion Opportunity: Income from Advertising

What Cloud Computing Has On Offer
Public Clouds, Private Clouds and Clients
Cloud Applications and Platforms
Providing the Cloud Infrastructure
Cloud Computing, Spectral Efficiency, Sensors and Perspiration
The Technology of Enabling Services
At the Core of the Cloud Is Virtualization
Strategic Products and Tactical Products

Strategic Inflection Points
Strategic Inflection Points in Information Technology
Cloud Computing and IT Slogans
User-Centered Solutions and Cloud Computing
For Cloud Vendors, an Inflection Point Is Threat and Opportunity
Cost Is One of the Dragons
The Opaque Problems of Costs and of Pricing
Salesforce.com. A Case Study on Pricing onDemand Services

User Organizations of Cloud Computing
Potential Customers of Cloud Technology
The Cloud Interests Small and Medium Enterprises
Virtual Companies and the Cloud
Using Virtual Networked Objects
Consumer Technologies and the Cloud
Social Networking and Multimedia Messaging

WHAT USER ORGANIZATIONS SHOULD KNOW

Risks and Opportunities with The Cloud
The Computer as We Know It Today May Disappear
The CIO's Career Is at Stake
Centralization May Be a Foe, Not a Friend
Budgeting for Cloud Computing
Outsourcing, Infrastructural Interdependencies and the Cloud
Service Level Agreements
Is Cloud Computing a Lock-In Worst Than Mainframes?

Reengineering the User Organization
Strategic Decisions and Reengineering
Organizational Solutions Are No Sacred Cows
The No. 1 Asset Is Human Resources
Promoting Greater Productivity Through Reorganization
The Transition from Legacy to Competitive Systems
Avoiding the Medieval "EDP" Mentality

ANY-TO-ANY PUBLIC AND PRIVATE CLOUDS

Inside the Cloud of the Competitors
The Controllability of Computer Applications
Platforms Rising. Google Tries to Be a Frontrunner
Salesforce.com and Its Force
Microsoft is Now on the Defensive
Amazon.com Leverages Its Infrastructure
EMC, VMWare and Virtual Arrays of Inexpensive Disks
Wares of Other Cloud Challengers: A to F
Wares of Other Cloud Challengers: H to R

The Saga of an Open Architecture
Searching for an Open Architecture
Challenges Posed by Big Systems
Infrastructure as a Utility
The Cloud’s System Architecture and Its Primitives
The User Organization’s Business Architecture
Financial Services Application Architecture; a Case Study
The Architect’s Job: Elegance, Simplicity and Integration

Internet and Cloud Security
Who Owns Whose Information in the Cloud?
When Responsibility for Security Takes a Leave, Accountability Goes Along
Data Fills the Air and Many Parties Are Listening
Many of the Cloud’s Security Problems Date Back to the Internet
Security-as-a-Service by Cloud Providers
Fraud Theory and Intellectual Property
A Brief Review of Security Measures and Their Weaknesses
Security Engineering. Outwitting the Adversary

Cloud Reliability, Fault Tolerance and Response Time
Business Continuity Management in the Cloud
System Reliability, Human Factors and Cloud Computing
Case Studies on Designing for Reliability
The Concept of Fault Tolerance in Cloud Computing
With the Cloud, Response Time Is More Important Than Ever Before
Improving the Availability of Cloud Services
The Premium for Lifecycle Maintainability

CASE STUDIES ON CLOUD COMPUTING APPLICATIONS

Open Source Software and On-Demand Services
The Advent of Open Source Software
An Era of Partnerships in onDemand Software
Frameworks, Platforms and the New Programming Culture
Finding Better Ways to Build IT Services
The Case of Software Dependability
Auditing the Conversion to Software as a Service
Software Piracy Might Enlarge the Open Source’s Footprint

Leadership in Logistics
Logistics Defined
Customer Relationship Management
Enterprise Resource Planning
Wal-Mart. A Case Study in Supply Chain Management
Just in Time Inventories
Machine-to-Machine and RFID Communications
Challenges Presented by Organization and Commercial Vision

High Technology for Private Banking and Asset Management
Cloud Software for Private Banking
Leadership Is Based on Fundamentals
Cloud Software For Asset Management
Cloud Technology Can Improve Fund Management
Criteria for Success in Asset Management Technology
Functionality Specifics Prized by the Experts
Institutional Investors, High Net Worth Individuals and the Cloud