Innovation in Healthy and Functional Foods (Hardcover)

Introduction
The Innovation Journey: How to Improve R&D Leverage and Speed to Market
Dilip Ghosh, Shantanu Das, Debasis Bagchi, and Raja B. Smarta
Innovations in Functional Food Industry for Health and Wellness
Parigi Ramesh Kumar and V. Prakash
Developments and Innovations in Dietary Supplements and Functional Foods
M. L. Shankaranarayana, Jayant Deshpande, and Abhijit Bhattacharya
Innovation in Food Safety and Regulation
Kalpagam Polasa and B. Sesikeran
Creating and Establishing Networks for the Commercialization of Innovations
Leena Aarikka-Stenroos and Birgitta Sandberg

Market and Trends
The Regulation and Marketing of Nutraceuticals and Functional Foods in Europe: The Broader Impact of the Nutrition and Health Claims Regulation
Patrick Coppens
Market and Marketing of Functional Foods and Dietary Supplements in America
Philip E. Apong
Dairy Innovations and Market Growth in India
Raka Saxena, A. K. Srivastava, and A. K. Singh
Changing Global Food Consumption Patterns: An Economic Perspective
Srikanta Chatterjee
Influence of Regulations on the Commercialization and Marketing of Functional Foods and Nutraceuticals in Canada and the United States
Lina Paulionis, Alex Kocenas, Manki Ho, Karen Ly, Larry McGirr, and Ilana Platt

Consumer Perspective on Innovation versus Need
Functional Food Trends in India
Rekha Mallia
New Approaches for Foods and Nutrition for the Bottom of the Pyramid (Gandhi’s Vision)
Ashok Vaidya
Consumer Reactions to Health Claims on Food Products
Klaus G. Grunert and Lisa Lahteenmaki

Technological Development on Healthy and Functional Foods
Effect of Processing on Nutrients in Foods
Fanbin Kong and R. Paul Singh
Requirements for Innovative Food Packaging
Kata Galic´
Innovation in Iron Fortification: Is the Future in Iron-Binding Milk Proteins?
Ashling Ellis, Vikas Mittal, and Maya Sugiarto
Stabilization of Probiotics for Industrial Application
Devastotra Poddar, Arup Nag, Shantanu Das, and Harjinder Singh
Application of Radio Frequency for Military Group Ration Food Package
K. Luechapattanaporn, Y. Wang, J. Wang, J. Tang, L. M. Hallberg,
and C. P. Dunne
The Interaction between Food Components and the Innovation Pipeline
Alistair Carr
Innovation in Technology Development with Reference to Enzymatic Extraction of Flavonoids
Munish Puri and Madan Lal Verma
Novel Extraction Technology for Antioxidants and Phytochemicals
Rajshri Roy, Kerrie Close, and Dilip Ghosh

Innovation in Functional Food Ingredients
Advances in Milk Protein Ingredients
Thom Huppertz and Hashmukh Patel
Probiotics as Functional Food Ingredients for Augmenting Human Health
Sunita Grover, Ashwani Kumar, A. K. Srivastava, and Virender K. Batish
Omega-3 Polyunsaturated Fatty Acids: Basic and Contemporary Research Issues
Melinda Phang, Melissa Fry, and Manohar L. Garg
Assessment of Polyphenol-Rich Foods and Beverages on Endothelial (Vascular) Function in Healthy Humans
Mark L. Dreher
Traditional Understanding, Modern Science, and Usage of Herbal Medicine for Diabetes
Dennis Chang, Srinivas Nammi, and Suzanne Grant

Market to Innovative Products
Drivers and Barriers for Marketing Innovative Functional Food Products
Ruth D’Souza
Marketing, PR, Advertising, and Media for Brand Building of Innovative Foods and Nutritional Products
M. G. Parameswaran
Financial Implications of Innovations
Girish P. Jakhotiya
Market-Focused Innovation in Food and Nutrition
Raja B. Smarta

Future Trends
Innovation in Food Tourism Product Distribution
Timothy J. Lee, Tin-Chung Huang, and Kuan-Huei Lee
Regulations and Innovations Interphase
D. B. Anantha Narayana
Nano-Functional Foods: Nanotechnology, Nutritional Engineering, and Nutritionally Reductive Food Marketing
Gyorgy Scrinis and Kristen Lyons
Sustainability of Local Food Production: A Review on Energy and Environmental Perspectives
Sumita Ghosh

Index