Game Analytics : Maximizing the Value of Player Data (Hardcover)

Foreword.- Part I - An Introduction to Game Analytics .- Introduction.- Game Analytics - The Basics.- Benefits of Game Analytics -Stakeholders, Contexts and Domains.- Game Industry Metrics Terminology and Analytics Case Study.- Interview with Jim Baer and Daniel McCaffery from Zynga.- Part II - Telemetry Collection and Tools.- Telemetry and Analytics Best Practices and Lessons Learned.- Game Development Telemetry in Production.- Interview with Nicholas Francis and Thomas Hagen from Unity Technologies.- Sampling for Game User Research.- WebTics: A Web-based Telemetry and Metrics System for Small and Medium Games.- Interview with Darius Kazemi.- Part III - Game Data Analysis.- Game Data Mining.- Meaning in Gameplay: Filtering Variables, Defining Metrics, Extracting Features and Creating Models for Gameplay Analysis.- Gameplay Metrics in Game User Research: Examples from The Trenches.- Interview with Aki Jarvinen from Digital Chocolate.- Better Game Experience through Game Metrics: A Rally Videogame Case Study.- Part IV - Metrics Visualization.- Spatial Game Analytics.- Visual Game Analytics.- Visual Analytics Tools: A Lens into Players' Temporal Progression and Behavior.- Interview with Nicklas "Nifflas" Nygren.- Part V - Mixed Methods for Game Evaluation.- Contextualizing Data.- Combining Back-End Telemetry Data with Established User Testing Protocols: A Love Story.- Game Metrics through Questionnaires.- Interview with Simon Møller from Kiloo.- Visual Attention and Gaze Behavior in Games: An Object-based Approach.- An Introduction to Physiological Player Metrics for Evaluating Games.- Improving Gameplay with Game Metrics and Player Metrics.- Part VI - Analytics and Player Communities.- Data Collection in Massively Multiplayer Online Games: Methods, Analytic Obstacles, and Case Studies.- Designer, Analyst, Tinker: How Game Analytics Will Contribute to Science.- Interview with Ola Holmdahl and Ivan Garde from Junebud.- Part VII - Metrics and Learning.- Metrics in Simulations and Games for Learning.- Conceptually Meaningful Metrics: Inferring Optimal Challenge and Mindset from Gameplay.- Interview with Simon Egenfeldt Nielsen from Serious Games Interactive.- Part VIII - Metrics and Content Generation.- Metrics for Better Puzzles.