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· 제목 : Market Analysis (Hardcover)
· 분류 : 외국도서 > 경제경영 > 금융/재정 > 일반
· ISBN : 9781560242680
· 쪽수 : 240쪽
· 출판일 : 1993-05-01
· 분류 : 외국도서 > 경제경영 > 금융/재정 > 일반
· ISBN : 9781560242680
· 쪽수 : 240쪽
· 출판일 : 1993-05-01
목차
Contents Foreword Part I: Introduction to Assessing Business Opportunities Assessing Business Opportunities: An Overview Strategic Management and Planning Part II: External Analysis Market Demand Analysis Competitive Analysis Part III: Financial Analysis Revenue and Cost Analysis Profitability Analysis Part IV: Internal Analysis Feasibility Analysis--Summary and Action Plan Appendix Section I: Opportunity Analysis--Travel Trailer Park Section II: Opportunity Analysis--Rollco Packing Company Section III: Opportunity Analysis--Urethane Impellers Index
