Mass Media and Society (Hardcover)

About the Editors Preface PART I: MASS MEDIA AND SOCIETY The Origins of Mass Media in the United States, Geoffrey L. Pace New Technology and the Future of the Media, Bruce Klopfenstein How Communication Works, Wilbur Schramm PART II: PRINT MEDIA The Newspaper Business, William S. Solomon Structural Pluralism, Intermedia Competition, and the Growth of the Corporate Newspaper in the United States, David Pearce Demers An American in Paris (and Moscow and Berlin and Tokyo), Alicia C. Sheppard The American Magazine Business: An Overview, Carolyn Kitch PART III: RADIO AND RECORDING Specialization and Competition in Radio, Milan D. Meeske Meanings of Radio to Teenagers in a Niche-Programming Era, Raymond L. Carroll, Michael L. Silbergleid, Christopher M. Beachum, Stephen D. Perry, Patrick J. Pluscht and Mark J. Pascatore The Popular Music Industry in Transition, Robert Burnett Orality and Technology: Rap Music and Afro-American Cultural Resistance, Tricia Rose The Emotional Use of Popular Music by Adolescents, Alan Wells and Ernest A. Hakanen PART IV: TELEVISION AND VIDEO The Evolution of Commercial Television, Robert Abelman Public Service Broadcasting, Patricia Aufderheide Cable Television, Ronald Bishop Chips, Flags, and Warnings: The Environment of Controversial Television Programming, Harvey C. Jassem and Patricia Geist Video Criticism, Mark J. Schaefermeyer The Impact of the Newer Television Technologies on Television Satisfaction, Elizabeth M. Perse and Douglas A. Ferguson PART V: NEWS Television News: How It Works, Lawrence J. Jankowski Revisited: How Free Are Reporters?, Sondra M. Rubenstein Sensationalism Versus Public Affairs Content of Local Television News: Pennslyvania Revisited, Karen L. Slattery and Ernest A. Hakanen How to Watch Television News: What Can You Do?, Neil Postman and Steve Powers PART VI: LAW AND REGULATION Media Ethics Overview, Deni Elliott Mass Media and the Law, Jay Wright Libel Law and Tabloid News, Mark E. Doremus Toward a Unifying Regulatory Structure for the Delivery of Broadband Telecommunications Services, Michael A. McGregor The Channeling Debate: Is Indecency Protected Expression?, Sondra M. Rubenstein PART VII: ISSUES: SEX AND VIOLENCE Sex and Indecent Language on Prime Time Television, Barry S. Sapolsky and Barbara K. Kaye Sex and Violence in Slasher Films, Barry S. Sapolsky and Fred Molitor Media Violence, Kenneth William Hirsch PART VIII: ISSUES: RACE AND GENDER Race, Ethnicity and the Media, Bruce E. Johansen From "Beulah" to "Under One Roof": African American Women on Prime-Time Commercial Television, Jannette L. Dates Women and the Media, Tina Pieraccini Gender Stereotypes in MTV Commercials: The Beat Goes On, Nancy Signorielli, Douglas McLeod and Elaine Healy Author Index Subject Index