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· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9781771887724
· 쪽수 : 380쪽
· 출판일 : 2019-08-21
목차
1. Sustainable Tourism: Growth and Diversification
Muammer Mesci, Istemi Comlekci, and Zeynep Mesci
2. Strategies of Post-Disaster Marketing: Sustainable Development, Experience, and Marketing
M. E. Korstanje and Hugues, Seraphin
3. Responsible Travel and Tourism Adventure: Evidence from Malawi as a Tourist Destination
James Malitoni Chilembwe and Victor Mweiwa
4. What Is the Importance of Social Media Sharings for Tourists? The Role of Argument Quality and Source Credibility
Bekir Bora Dedeo?lu
5. Mountain Tourism Destination Development with Strategic Social Media
Arjun Kumar Limbu and Prithbi Bahadur Limbu
6. Paradigm Shift in Destination Branding Process in the Perspective of User-Created Culture-Heritage-Related Content in Social Media
Samik Ray
7. Innovative Technology Adoption in Film Tourism
Azizul Hassan
8. Destination Image of India: Trends and Analysis
Swati Sharma
9. Pro-Poor Tourism: A Study of Government Strategies in State of Uttar Pradesh, India
Alok Kumar
10. Theory and Practices of Eco-Tourism for Sustainable Tourism
G. Anbalagan
11. Internal Benchmarking Model for Destination Performance Evaluation
Toney K. Thomas
12. Sustainable Food Practices for Holistic Tourism Development
Alok Kumar
13. Introduction of Community-Based Nature Tourism (CBNT) Planning and Management: With Special Reference to the Garhwal Himalayan Region of Uttarakhand
Shivam Prakash Bhartiya, Shivendra Singh, and Vaibhav Bhatt
14. Community Intervention in Destination Development: A Cross-Destination Analysis
A. Vinodan, James Manalel, and Manoj Edward
15. Destination Management Strategy: With Specific Reference to Ecotourism Destination
S. Meera and Dr. R. Annapoorani
16. An Investigation of Literature on Accommodation Sector Investment in the Tourism Industry of Sri Lanka
Harini K. Amarasinghe and D. A. C. Silva
17. Impact of Information Technology on Marketing Strategies of Online Travel Agencies (OTAs) in India: A Comparative Study of Goibibo.com and Makemytrip.com
Sujood and Sheeba Hamid
18. Video Games Generating Tourist Demand: Italy and the Assassin’s Creed Series
Bruno H. M. Carvalho, Gabriella G. C. Bertozzi, and Cynthia Correa
19. Demographic Analysis of Tourists’ Perception Regarding Vacation Destination
Manvinder Singh Pahwa and Anukrati Sharma
