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· 분류 : 외국도서 > 경제경영 > 기업윤리/에티켓
· ISBN : 9781783530694
· 쪽수 : 296쪽
· 출판일 : 2014-10-15
목차
Greeting Michael Pirson, Editor
List of contributors
Foreword Marina Kim, Executive Director, Ashoka U
Introduction Michael Pirson, Editor
Part 1: Socially-oriented enterprise cases ? health and fair trade
1. Ndlovu: The clock ticks Charles Corbett and Sarang Deo
2. wellcome: Growth of a social enterprise Magdalena Kloibhofer
3. Madecasse: Competing with a 4x Fairtrade business model R. Scott Marshall, Darrell Brown, Bex Sakarias and Min Cai
Part 2: Ecologically oriented social enterprises
4. Bio-Vert: Green to what limit? Raymond Paquin, Catherine Bedard and Genevieve Grainger
5. TerraCycle Jan Lepoutre
6. Tropical Salvage: From recession to expansion R. Scott Marshall, Lisa Peifer, Erin Ferrigno
7. Husk Power Systems: Lighting up the Indian rural lives Manish Agarwal and D. Satish
8. Better Place: Shifting paradigms in the automotive industry Dror Etzion and Jeroen Struben
Part 3: Corporate Social Entrepreneurship case studies
9. How to establish and manage a social business at the bottom of the pyramid: The case of OSRAM in Africa Pia von Nell
10. Vodafone's M-PESA (A): “Unusual innovation” ? from a corporate social responsibility project to business model innovation Loic Sadoulet
About the oikos Case Writing Competition
ConceptList of the Award Committee Members
Short Biographies of the Award Committee Members
About oikos
About the authors