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· 제목 : Smart Things to Know about Consultancy (Paperback)
· 분류 : 외국도서 > 경제경영 > 컨설팅
· ISBN : 9781841124384
· 쪽수 : 256쪽
· 출판일 : 2003-01-24
· 분류 : 외국도서 > 경제경영 > 컨설팅
· ISBN : 9781841124384
· 쪽수 : 256쪽
· 출판일 : 2003-01-24
목차
What is Smart?
Acknowledgements.
Preface.
Introduction: The Nature of Consultancy.
Deciding the Service Range.
Setting Fees and Fee Policy.
Image and Profile.
Your Target Market.
Promoting Your Business.
Personal and Professional Selling.
Writing Persuasive Proposals.
Styles of Working.
Career Options.
Afterword .
References.
Index.
