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· 제목 : Esports Is Business: Management in the World of Competitive Gaming (Hardcover, 2019)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9783030111984
· 쪽수 : 155쪽
· 출판일 : 2019-03-02
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9783030111984
· 쪽수 : 155쪽
· 출판일 : 2019-03-02
목차
1. Introduction: The Emergence of eSports.- 2. A Short History of eSports and Management.- 3. Stakeholders in the eSports Industry.- 4. Unwritten Governing Principles.- 5. The Business Model Network.- 6. Conclusion: The Future of eSports.
