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· 제목 : Managing Sports Teams: Economics, Strategy and Practice (Hardcover, 2021) 
· 분류 : 외국도서 > 건강/스포츠 > 스포츠/레크레이션 > 스포츠 일반
· ISBN : 9783030564940
· 쪽수 : 370쪽
· 분류 : 외국도서 > 건강/스포츠 > 스포츠/레크레이션 > 스포츠 일반
· ISBN : 9783030564940
· 쪽수 : 370쪽
목차
Fundamentals of Sports Economics and Sports Management.- State and European Law.- Sports and Anti-trust Law.- Sport Jurisdiction/Arbitration Jurisdiction.- Strategic Management of Team Sport Organisations.- Labour Law in Sports.- Consumer Behaviour in Team Sport.- Management of Team Sports Brands.- Sports Sponsorship as a Financing Instrument.- Sport Sponsorship Law.- Sport Criminal Law.- Relationship Management in Sport Sponsorship.- Accounting and Sports.- Controlling of Professional Team Sports Organisation.- Media Strategies in the Sports Media Sector.- Between Dissolution of Boundaries and Distinction.- Media Law and Personality Rights.
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