Cognitive Models in Language and Thought: Ideology, Metaphors and Meanings (Hardcover, Reprint 2012)

Introduction: Categories, cognitive models and ideologies Rene Dirven, Roslyn M. Frank and Martin Putz Section 1: Cognitive models of linguistic variation Cultural models of linguistic standardization Dirk Geeraerts How to do things with allophones: Linguistic stereotypes as cognitive reference points in social cognition Gitte Kristiansen Section 2: Cognitive models of cultural/social identities Shifting identities in Basque and Western cultural models of Self and Being Roslyn M. Frank Language and ideology in Nigerian cartoons Oyinkan Medubi Three mandates for anti-minority policy expressed in U.S. public discourse metaphors Otto Santa Ana Has the consciousness of modern industrial societies rendered "housewife" no longer a value-free cultural model? Lewis Sego Section 3: Cognitive models as covert ideologies Conceptual metaphor as ideological stylistic means: An exemplary analysis Hans-Georg Wolf and Frank Polzenhagen Metaphor and ideology in the press coverage of telecom corporate consolidations Michael White and Honesto Herrera Section 4: Cognitive models in covert social debates Ideological functions of metaphor: The conceptual metaphors of health and illness in public iscourse Andreas Musolff Genetic roulette: On the cognitive rhetoric of biorisk Craig A. Hamilton Deciphering the human genome: The semantic and ideological foundations of genetic and genomic Discourse Brigitte Nerlich and Robert Dingwall