책 이미지
eBook 미리보기
책 정보
· 제목 : Growing Modular: Mass Customization of Complex Products, Services and Software (Hardcover, 2005)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9783540239598
· 쪽수 : 172쪽
· 출판일 : 2005-03-29
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9783540239598
· 쪽수 : 172쪽
· 출판일 : 2005-03-29
목차
Introduction, with Focus on the Customer.- Mass Customization, Components and Customer Intimacy.- Selling Customized While Producing Industrialized.- Mass Customization of Services.- Mass Customization of Software Products.- Streamlining the Product and the Processes.- The Importance of Data, and the Ability to Capitalize on It.- Trends in the Order Process for Complex Products and Services.- Concluding Remarks.- Afterword: the Virtual Future ....
