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· 제목 : Prescription for Social Dilemmas: Psychology for Urban, Transportation, and Environmental Problems (Paperback) 
· 분류 : 외국도서 > 경제경영 > 운영분석
· ISBN : 9784431566687
· 쪽수 : 232쪽
· 분류 : 외국도서 > 경제경영 > 운영분석
· ISBN : 9784431566687
· 쪽수 : 232쪽
목차
What Are Social Dilemmas?.- Various Types of Social Dilemmas.- Strategies for Solving Social Dilemmas: Structural Strategy and Psychological Strategy.- Theory for Behavior modification Process for Cooperation.- "Objective-Information-Provision" Method.- "Inducing Temporary Cooperation" Method.- Basic Theory for Communication to Change Attitudes and Behavior.- Communicative Strategies to Change Attitudes and Behavior.- Successes and Crimes of the Structural Strategy.- For Introduction of a Structural Strategy.- Dilemmas of a High Order Produced by Structural Strategy.- Public Acceptance of Structural Strategy.- Concluding Remarks.
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