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· 분류 : 국내도서 > 잡지 > 경제/경영
· ISBN : 9788998415488
· 쪽수 : 130쪽
목차
Intro
The founder of Suunto was inspired to create an improved compass by his experience in 'orienteering' competitions. Let's imagine what it might have been like back then.
Line Up
B takes a look at Suunto's products, dividing them into the exploration lines which most clearly show the company's roots and the fitness and lifestyle lines that have resulted from more recent expansions.
Features
B compares Suunto's signature products, each equipped with GPS, speedometer, and altimeter, with other professional equipment offering similar functions.
System
After planning a simple run with an Ambit2, we observe how Suunto's software system connects with Movescount.com, where the data collected is analyzed.
Moments
B met the Suunto users who make the products, use the platforms, and strive for better records.
Enthusiasts / Users / Professionals
VS
Suunto, a multi-function sports watchmaker, tailors each product to its use- be it hiking, diving, or mountaineering. But other conventional watchmakers also offer specialized models comparable to Suunto products.
Presenters
From boutique stores to high-end department stores, Suunto products are offered in a wide range of stores.
Daily Watches
B asked Suunto users the watches they choose for everyday use.
Talk of the Scene
Here are some people who wear professional sports watches from other brands.
B's Cut
These are B's impressions of Suunto, from a hand-held compass to the company's wrist-mounted products.
Brand Story
Suunto is Finnish for "direction." As the brand name suggests, Suunto has continued to chart a course of its own.
Early Models / Platform / Interviews
Outro
Suunto is a wrist-top computer for both natural exploration and urban life. For the brand's users, every day is an expedition to discover new regions in life.
