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· 분류 : 외국도서 > 경제경영 > 기업재정 > 일반
· ISBN : 9789819933914
· 쪽수 : 406쪽
· 출판일 : 2024-07-26
목차
Ch1 Assessing Innovation Capability and Technological Readiness for the KRG.- Ch 2 Examining Customer State Preferences of Mobile Services in the Kurdistan Region of Iraq.- Ch 3 Investigating the Factors affecting Mobile Money Adoption in the Kurdistan Region of Iraq.- Ch 4 Investigating the Determinant Factors of Telemedicine Adoption in the Kurdistan Region of Iraq.- Ch 5 Consumers' Current State Preferences for Internet Banking Services.- Ch 6 Transferring Lean to Service: Application to the Kurdistan Banking Industry.- Ch 7 Adoption of Social Media in Small and Medium Enterprises in the Kurdistan Region of Iraq.- Ch 8 Online Reviews on Facebook and Their Influence on Customers' Purchase Intention in the Kurdistan Region of Iraq Restaurants.














