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· 분류 : 국내도서 > 잡지 > 경제/경영
· ISBN : 9791160360288
· 쪽수 : 132쪽
· 출판일 : 2018-02-05
목차
02 Intro
09 Editor's Letter
12 Memory Lane
Memories of Moleskine notebooks
14 Timeline
A chronicle of core Moleskine items over the ages
16 Into the Market
The Moleskine shop and cafe in Milan, Italy
22 Opinion
Isabelle Boinot, artist
26 Lineup
Moleskine's brand-defining product family
32 Values
Symbolic elements of Moleskine's trademark notebook
42 Alternatives
Competitors with their own edge
46 Opinion
Young-man Huh, cartoonist
52 My Tools
The people who use Moleskine as part of their toolkit
62 On the Desk
Moleskines on a creative's desk
70 Opinion
Sylvie Betard, stationery brand founder
74 Shops
Retail presence of Molekine in three European cities
84 Pairing
Products that look even better with Moleskine
90 Recorded
The power of records
98 Brand Story
Moleskine's birth and growth
104 Manufacturing
A manufacturing process that prioritizes the environment
106 Collaboration
Special releases created through various brand collaborations
108 Creative Relationship
Moleskine's four languages of creation
110 Timeless Thoughts
In the words of artists who created the Moleskine stories
114 Interview
Arrigo Berni, Moleskine CEO
116 Figures
Moleskine in numbers
119 References
121 Outro
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