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책 정보
· 분류 : 외국도서 > 경제경영 > 정보관리
· ISBN : 9780071220538
· 쪽수 : 616쪽
· 출판일 : 2010-01-01
목차
1. Achieving Business Success
Chapter 1; Business Driven Technology
Chapter 2; Identify Competitive Advantages
Chapter 3; Strategic Initiatives for Implementing Competitive Advantages
Chapter 4; Measuring the Success of Strategic Initiatives
Chapter 5; Organizational Structures That Support Strategic Initiatives
2. Exokarubg Business Intelligence
Chapter 6; Valuing Orfanizatioal Information
Chapter 7; Storing Organizational InformationDatavases
Chapter 8; Accessing Organizational InformationData Warehouse
3. Streamlining Business Operations
Chapter 9; Enabing the OrganizationDecision Making
Chapter 10; Enabing the OrganizationSupply Chain Management
Chapter 11; Building a Customercentric Organization
Customer Relationship Management
Chapter 12; Integrating the Organization from End to End
Enerprise Resource Planning
4. Building Innovation
Chapter 13; Creating Innovative Organizations
Chapter 14; Ebusiness
Chapter 15; Creating Collaborative Partnerships
Chapter 16; Integrating Wireless Technology in Business
5. Transforming Organizations
Chapter 17; Building Software to Support an Agile Organization
Chapter 18; Managing Organizational Projects
Chapter 19; Outsourcing in the 21st Century
Chapter 20; Developing a 21st Century Organization
BUSINESS PLUGINS
B1 Business Basics (on OLC)
B2 Business Process (on OLC)
B3 Hardware and Software (on OLC)
B4 Enterprise Architectures (on OLC)
B5 Networks and Telecommunications (on OLC)
B6 Information Security
B7 Ethics
B8 Supply Chain Management
B9 Customer Relationship Management
B10 Enterprise Resource Planning
B11 Ebusiness
B12 Global Trends (on OLC)
B13 Strategic Outsourcing (on OLC)
B14 Systems Development
B15 Project Management
B16 Operations Manahement
B17 Organizational Architecture Trends
B18 Business Intelligence
B19 Global Information Systems
B20 Innovation, Social Entrepreneurship, Social Networking, and Virtual Worlds
B21 Mobile Technology
TECHNOLOGY PLUGINS
T1 Personal Productivity Using IT (on OLC)
T2 Basic Skills Using Excel (on OLC)
T3 Problem Solving Using Excel (on OLC)
T4 Decision Making Using Excel (on OLC)
T5 Designing Database Applications (on OLC)
T6 Baaic Skills Using Access (on OLC)
T7 Problem Solving Using Access (on OLC)
T8 Global Trends 9 (on OLC)
T9 Designing Web Pages (on OLC)
T10 Creating Web Pages Using HTML (on OLC)
T11 Creating Web Pages Using Dreamweaver (on OLC)
T12 Creating Gantt Charts with Excel and Microsoft Project (on OLC)
Apply Your Knowledge Projects
Glossary
References
lllustration Credits















