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· 분류 : 외국도서 > 과학/수학/생태 > 과학 > 생명공학
· ISBN : 9780124047303
· 쪽수 : 488쪽
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Preface Foreword Acknowledgements Contributors
Section I: Biotechnology Entrepreneurship?
1. Unleashing the Promise of Biotechnology to Help Heal, Fuel, and Feed the World 2. A Biotechnology Entrepreneur's Story: Advice to Future Entrepreneurs 3. The Biotechnology Industry: An Engine of Innovation 4. What is Biotechnology Entrepreneurship? 5. Five Essential Elements for Growing Biotechnology Clusters
Section II: The Human Capital
6. Characteristics of Successful Biotechnology Leaders 7. Building, Managing, and Motivating Great Teams 8. Building Human Relationship Networks
Section III: The Technology
9. Understanding Biotechnology Product Sectors 10. Technology Opportunities: Evaluating the Idea 11. Commercialization of Bioagricultural Products 12. Understanding Biotechnology Business Models and Managing Risk
Section IV: The Emerging-Stage Biotechnology Company
13. Company Formation, Ownership Structure, and Securities Issues 14. Licensing the Technology: Biotechnology Commercialization Strategies Using University and Federal Labs 15. Intellectual Property Protection Strategies for Biotechnology Innovations
Section V: Biotechnology Market Development
16. Biotechnology Products and Their Customers: Developing a Successful Market Strategy 17. Biotechnology Product Coverage, Coding, and Reimbursement Strategies 18. Getting the Word Out: Using Public Relations Strategies to Support Biotechnology Business Goals
Section VI: The Financial Capital
19. Sources of Capital and Investor Motivations 20. Securing Angel Capital and Understanding How Angel Networks Operate 21. Understanding and Securing Venture Capital 22. Your Business Plan and Presentation: Articulating Your Journey to Commercialization
Section VII: Biotechnology Product Development
23. Therapeutic Drug Development and Human Clinical Trials 24. Development and Commercialization of In Vitro Diagnostics: Applications for Companion Diagnostics 25. Regulatory Approval and Compliances for Biotechnology Products 26. The Biomanufacturing of Biotechnology Products
Section VIII: The Later-Stage Biotechnology Company
27. Company Growth Stages and the Value of Corporate Culture 28. Biotechnology Business Development: The Art of the Deal 29. Biotech-Pharma Collaboration - A Strategic Tool: Case Study of Centocor 30. Ethical Considerations for Biotechnology Entrepreneurs 31. Career Opportunities in the Life Sciences Industry 32. Summary