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· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9780415624695
· 쪽수 : 666쪽
· 출판일 : 2015-02-17
목차
Part I: Basic Concepts of International Business: What is International Business? 1. Introduction (Buckley, Peter J and Ghauri, P.N) 2. Aharoni, Yair (1999) "The Foreign Investment Decision Process" in The Internationalization of the Firm: A Reader, P. J. Buckley and P. N. Ghauri (Eds), Second Edition. 3. Vernon, Raymond (1999) "International Investment and International Trade in the Product Cycle" in The Internationalization of the Firm: A Reader, P. J. Buckley and P. N. Ghauri (Eds), Second Edition. 4. Jan Johanson & Jan-Erik Vahlne (2009) "The Uppsala Internationalization Process Model Revisited: From liability of foreignness to liability of outsidership", Journal of International Business Studies, 40(9):1411?1431. 5. John Dunning (2000) "The Eclectic Paradigm as an Envelope for Economic and Business Theories of MNE Activity", International Business Review, 9(2):163-190. 6. Peter J. Buckley & Mark C. Casson (2009) "The Internalisation Theory of the Multinational Enterprise: A review of the progress of a research agenda after 30 years", Journal of International Business Studies, 40(9):1563-1580. Case Study 1: Internationalization of Brewery Companies: The case of Carlsberg, (Jens Gammelgaard) Part II: Global Strategy 7. Introduction (Buckley, Peter J and Ghauri, P.N) 8. Buckley, Peter J. & Pervez N. Ghauri (2004) "Globalisation, Economic Geography and the Strategy of Multinational Enterprises" Journal of International Business Studies 35(2):81-98. 9. Ghemawat, Pankaj (2003) "Semi-Globalisation and International Business Strategy" Journal of International Business Studies, 34/2:138-152. 10. Arregle, Jean-Luc, Toyah L. Miller, Michael A. Hitt & Paul W. Beamish (2013) "Do Regions Matter? An integrated institutional and semiglobalization perspective on the internationalization of MNEs" Strategic Management Journal, 34:910-934. 11. Buckley, P. J., T.M. Devinney, & J.J. Louviere. (2007) "Do Managers Behave the way Theory Suggests? A choice-theoretic examination of foreign direct investment location decision-making", Journal of International Business Studies, 38(7):1069-94. 12. Benito, Gabriel R.G., Bent Petersen & Lawrence S. Welch, (2009) "Towards More Realistic Conceptualisations of Foreign Operation Modes", Journal of International Business Studies, 40(9):1455-1470. Case Study 2: Global Strategy ? Danone, a French multinational expanding into the global market (Sylvie Hertrich, Michel Kalika and Ulrike Mayrhofer) Part III: Organizing the Multinational Enterprise 13. Introduction (Buckley, Peter J and Ghauri, P.N) 14. Bartlett, C. A. & S. Ghoshal (1999) "Organizing for Worldwide Effectiveness: The transnational solution" in The Internationalization of the Firm: A Reader, P. J. Buckley and P. N. Ghauri (Eds), Second Edition. 15. Barney, J. (1991) "Firm Resources and Sustained Competitive Advantage", Journal of Management, 17:99-120. 16. A. Inkpen & P. Beamish (1997) "Knowledge, Bargaining Power and the Instability of International Joint Ventures". Academy of Management Review, 22(1):177-202. 17. Yeniyurt, S., Janell, D. Townsend, S. Tamer-Cavusgil & Pervez N. Ghauri (2009) "Mimetic and Experiential Effects in International Marketing Alliance Formations of US Pharmaceuticals: An event history analysis", Journal of International Business Studies, 40:301-320. Case Study 3: Organizing the Multinational Enterprise: Renault-Nissan-Daimlar: A Global Strategic Alliance (Christoph Barmeyer and Ulrike Mayrhofer) Part IV: External Relationships 18. Introduction (Buckley, Peter J and Ghauri, P.N) 19. Zaheer, S. (1995) "Overcoming the Liability of Foreignness", Academy of Management Journal, 38(2):341-63. 20. Hennart, J-F. (2009) "Down with MNE-Centric Theories: Market entry and expansion as the bundling of MNE and local assets", Journal of International Business Studies, 40(9):1432-1454. 21. Hadjikhani, Amjad, Joong-Woo Lee & Pervez N. Ghauri. (2008) "Network View of MNCs’ Socio-Political Behaviour" Journal of Business Research 61:912-924. 22. Bouquet, C., & J. Birkinshaw, (2008) "Weight Versus Voice": How foreign subsidiaries gain attention from corporate headquarters", Academy of Management Journal, 51 (3):577 -601. Case Study 4: Axis Communications: Building the Global Market for Network Surveillance Cameras (Ulf Elg and Janina Schaumann) Part V: Culture and International Business 23. Introduction (Buckley, Peter J and Ghauri, P.N) 24. Shenkar, O. (2001) "Cultural Distance Revisited: Toward a more rigorous conceptualization and measurement of cultural differences", Journal of International Business Studies, 32(3):519-535. 25. Cuervo-Cazurra, A., & M. Genc (2008) "Transforming Disadvantages into Advantages: Developing-country MNEs in the least developed countries", Journal of International Business Studies, 39 (6):957-979. 26. Peterson, M. Brannen, M.Y. & M. Peterson (2009) "Merging Without Alienating: Interventions promoting cross-border organizational integration and their limitations". Journal of International Business Studies, 40:468-489. 27. Hallen, Lars & Wiedersheim-Paul, Finn (1999) "Psychic Distance and Buyer-Seller Interaction" in The Internationalization of the Firm: A Reader, P. J. Buckley and P. N. Ghauri (Eds), Second Edition. Case study 5: UniCredit Group: A bank goes East (Stefan Schmid, Dennis J. Wurster and Thomas Kotulla) Part VI: Emerging Markets 28. Introduction (Buckley, Peter J and Ghauri, P.N) 29. Buckley, Peter J., J. Clegg, A. Cross, P. Zheng, H. Voss & X. Liu (2007) "The Determinants of Chinese Outward Foreign Direct Investment", Journal of International Business Studies, 38 (4):499-518. 30. Ghauri, P.N., V. Tarnovskaya & U. Elg, (2008) "Market Driving Multinationals and their Global Sourcing Networks", International Marketing Review, 25(5):504 ? 519. 31. Khanna, T., K. Palepu & J. Sinha (2005) "Strategies that Fit Emerging Markets", Harvard Business Review, 83(6) June: 63-76. 32. Henisz, Witold J. & Bennet A. Zelner (2010) "The Hidden Risks in Emerging Markets", Harvard Business Review April: 88-95. Case Study 6: Internationalisation of Indian Pharmaceutical Multinationals (Surender Munjal)