책 이미지
eBook 미리보기
책 정보
· 제목 : The Rudolph Factor: Finding the Bright Lights That Drive Innovation in Your Business (Hardcover)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780470451038
· 쪽수 : 208쪽
· 출판일 : 2009-07-01
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780470451038
· 쪽수 : 208쪽
· 출판일 : 2009-07-01
목차
Acknowledgments ix
Foreword E. David Spong xi
Foreword David M. Bowman xv
Preface xix
CHAPTER 1 The Prevailing Form of Business Cultures 1
CHAPTER 2 The Boeing Company and the Impetus for a Cultural Revolution 25
CHAPTER 3 Why Rudolph, You Ask? 41
CHAPTER 4 Nurturing Rudolphs to Maximize Their Innovative Contributions 59
CHAPTER 5 Establishing a Team-Based Rudolph Culture 77
CHAPTER 6 Redefining Leadership 107
CHAPTER 7 Developing a Corporate Constitution 121
CHAPTER 8 Creating an Alternative and Aligned Reward Structure 143
Epilogue Go Forth—Awaken the Rudolph Within 161
Resources 167
Index 169
About the Authors 181
