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· 제목 : Corporate Event Project Management (Hardcover)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780471402404
· 쪽수 : 304쪽
· 출판일 : 2002-05-23
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780471402404
· 쪽수 : 304쪽
· 출판일 : 2002-05-23
목차
Foreword.
Preface.
Managing Events in the Corporate World.
The Corporate Event Project Management Process.
The Corporate Event Office and Documentation.
Venue: The Event Site.
Feasibility, Bidding, and Proposals.
Systems and Decisions.
Event Risk Management.
Contract Management.
Web-Enabled Corporate Event.
The Corporate Event Manual.
Costing, Procurement, and Cash Flow.
Demonstrating Value Through Measurement and Analysis.
Appendix 1: Sample Corporate Event Run Sheet and Forms.
Appendix 2: Risk Analysis Sheet.
Index.
