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· 분류 : 외국도서 > 경제경영 > 리더십
· ISBN : 9780471485452
· 쪽수 : 208쪽
· 출판일 : 2001-07-10
목차
Preface.
Introduction: The Need for a New Paradigm.
The Reinspiration Model.
The Way Corporations Think About Competitiveness: Is There Really a Problem?
The Origins of the Seven Well-Trodden Paths to Reinspiration.
Corporate Reinspiration: What's in it for the Individual?
Path 1: Reinstating a Framework of Moral Authority.
Path 2: Refocusing the Corporation on Collective Outcomes.
Path 3: Cultivating a Common Language, Idiom and Identity.
Path 4: Embedding a Shared Corporate Heritage.
Path 5: Releasing the Flow of Ideas: Inspiring the Asking of the Big Questions.
Path 6: Invoking an Aspirational View of the Collective Future.
Path 7: Cultivating Corporate Mystique.
The Shape of the Reinspired Corporation: Towards a New Dawn.
Select Bibliography.
Index.















