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· 분류 : 외국도서 > 경제경영 > 동기부여
· ISBN : 9780471708902
· 쪽수 : 225쪽
· 출판일 : 2004-11-30
목차
About the Author.
Foreword.
Acknowledgments.
Introduction: From Ouch! to Wow!
1. In Search of Competitive Advantage.
FIVE KEYS TO ACHIEVING SERVICE AND OPERATIONAL EXCELLENCE.
KEY ONE: CREATE AND MAINTAIN A GREAT CULTURE.
2. Committing to the Mission.
3. Maintaining a Balanced Approach: Pillars of Operational Excellence.
4. Fueling Employee-Driven Culture Change.
5. Engaging Your Workforce: Communicate, Communicate, Communicate!
KEY TWO: SELECT AND RETAIN GREAT EMPLOYEES.
6. Selecting the Best Employees.
7. Maximizing Employee Loyalty.
8. Celebrating Successes Through Reward and Recognition.
KEY THREE: COMMIT TO SERVICE EXCELLENCE.
9. Maintaining Quality Through Service Teams.
10. Scripting for Superior Service.
11. Developing Rounding and Service Recovery Techniques.
KEY FOUR: CONTINUOUSLY DEVELOP GREAT LEADERS.
12. Establishing Ongoing Leadership Training.
KEY FIVE: HARDWIRE SUCCESS THROUGH SYSTEMS OF ACCOUNTABILITY.
13. Building a Culture that Holds Employees Accountable.
14. Beyond Baptist Health Case: Other Systems on the Journey to WOW!
Appendix: What About the Physicians?
Index.