Strategic Management in Construction (Paperback, 2 ed)

Introduction PART A - Construction and its Business Environment.

Construction - an Overview of the Market.

The Strategic Role of the Actors in the Construction Process.

Clients, Constructors and Competencies.

PART B - Concepts of Strategic Management.

The Firm and the Strategic Management Process.

Strategic Behaviour of Construction Firms.

Strategies for International Construction.

PART C - Techniques for the Strategic Planner.

Portfolio Management, Delphi Techniques and Scenarios.

Marketing and Promotional Strategies in Construction.

PART D - Summary.

A synthesis of Strategic Management in Construction.

Index.