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· 제목 : Understanding Tourism (Paperback)
· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9780750643528
· 쪽수 : 248쪽
· 출판일 : 1999-09-24
· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9780750643528
· 쪽수 : 248쪽
· 출판일 : 1999-09-24
목차
Preface; Anatomy of tourism; Historical development of tourism; Geography of tourism; Dimensions of tourism; Significance of tourism; The tourism industry; Marketing in tourism; Planning and development in tourism; Organization and finance in tourism; Miscellaneous topics; Answers; Select bibliography; Index.
