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· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780787909475
· 쪽수 : 352쪽
· 출판일 : 1997-12-16
목차
1. What It Takes: Confronting the Realities of Change.
2. Where to Start: Understanding Organizations.
3. From Tuning to Overhaul: The Dimensions of Change.
4. Reshaping the Entire Enterprise: The Special Challenges of Discontinuous Change.
5. Winning Hearts and Minds: Overcoming the Obstacles to Change.
6. Setting the Stage: Recognizing the Change Imperative.
7. Waging the Great Campaign: Developing a Shared Direction.
8. Building a New Strategy: The Strategic Choice Process.
9. Redesigning the Organizational "Hardware": The Keys to Strategic Design.
10. When Worlds Collide: Aligning Strategy And Culture.
11. Finding the Right People: A Guide to Strategic Selection.
12. Staying the Course: Consolidating and Sustaining Change.
13. Leading the Charge: The Unique Role of Senior Management.
14. Learning to Lead Change: The New Principles for CEOs and Companies.