The Business of Media Distribution : Monetizing Film and TV Content in the AI Era (Paperback, 4 ed)

1.?Market Opportunity and Segmentation: The Diverse Role of Studios and Networks 2. Intellectual Property Assets Enabling Distribution: The Business of Creating, Marketing, and Protecting an Idea 3.?Financing Production: Studios and Networks as Venture Capitalists 4.?Theatrical Distribution 5. The “Historical” Home Video Business (Non-Download, Non-Streaming Consumer Retail Business) 6.?Television Distribution and Production 7.?Streaming and the New Digital Era?8. Ancillary Revenues: Merchandising, Video Games, Hotels, Pay-Per-View and Transactional VOD Roots, Airlines, and Other Markets 9.? Marketing 10. Making Money: Net Profits, Hollywood Accounting, and the Relative Simplicity of Online Revenue Sharing