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· 제목 : Communication Skills for Business Professionals (Paperback) 
· 분류 : 외국도서 > 경제경영 > 화술/협상/프리젠테이션
· ISBN : 9781107656628
· 쪽수 : 400쪽
· 출판일 : 2015-06-29
· 분류 : 외국도서 > 경제경영 > 화술/협상/프리젠테이션
· ISBN : 9781107656628
· 쪽수 : 400쪽
· 출판일 : 2015-06-29
목차
Part I. Understanding Communication: 1. Introduction: communication in organisations; 2. Organisations: structure and culture; 3. Communication as a process; 4. Understanding the audience; 5. Persuasion and influence; 6. Negotiation and conflict management; 7. Working in groups; 8. Intercultural communication; Part II. Communicating in Organisations: 9. Communicating as business professionals; 10. Research and channel selection; 11. Reports and proposals; 12. Correspondence: letters, memos, emails; 13. Writing for the web; 14. Oral presentations; 15. Meetings.
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