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· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781119748915
· 쪽수 : 416쪽
· 출판일 : 2021-01-19
목차
Foreword The Digital War to End War by Anthony Scaramucci xiii
Author’s Notes and Acknowledgments xvii
About the Author xxi
Preface xxiii
Part One From “Mobile Economy” to “Digital Economy” 1
Chapter 1 China’s Leap into 5G iABCD 3
Chapter 2 The World’s Largest Mobile Economy 43
Part Two China’s Digital Transformation and Innovation 71
Chapter 3 Big Data on the Digital Middle Class 73
Chapter 4 The AI-powered Internet Celebrities and Fans Economy 105
Chapter 5 The Heartland of Blockchain and Fintech 143
Chapter 6 O2O and the Shared Economy 178
Chapter 7 From C2C to 2CC: “Innovated in China” 210
Chapter 8 Land of Big Data and Its Legal Framework 241
Part Three Shared Digital Future 271
Chapter 9 The Tech Cold War 273
Chapter 10 The Silk Road in Cyberspace 301
Bibliography 333
China’s Digital Innovation Challenges US Tech Supremacy 355
Index 357