logo
logo
x
바코드검색
BOOKPRICE.co.kr
책, 도서 가격비교 사이트
바코드검색

인기 검색어

실시간 검색어

검색가능 서점

도서목록 제공

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace (Hardcover)

마티아스 수터 (지은이)
Wiley
50,750원

일반도서

검색중
서점 할인가 할인률 배송비 혜택/추가 실질최저가 구매하기
32,980원 -35% 0원
330원
32,650원 >
yes24 로딩중
교보문고 로딩중
notice_icon 검색 결과 내에 다른 책이 포함되어 있을 수 있습니다.

중고도서

검색중
서점 유형 등록개수 최저가 구매하기
로딩중

eBook

검색중
서점 정가 할인가 마일리지 실질최저가 구매하기
로딩중

책 이미지

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace
eBook 미리보기

책 정보

· 제목 : Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace (Hardcover) 
· 분류 : 외국도서 > 경제경영 > 소비자행동론
· ISBN : 9781119982975
· 쪽수 : 256쪽
· 출판일 : 2023-01-05

목차

Acknowledgments xi

Introduction: Why Do Smart People Behave Strangely? xiii

Part I Behavioral Economics for Your Career 1

1 The Taller You Are, The Higher Your Salary? 3

2 The Job Interview— It’s Tougher for Women 7

3 Working from Home Is Great— But It May Hurt Your Career 11

4 Social Skills Are Worth More Now Than 10 Years Ago— Much More 15

5 Fifty Percent of People Find a New Job Through Their Social Networks— Weak Connections Matter More Than Strong Ones 19

6 When Finding a New Job, Rigidly Structuring Your Day Is a Power Move 23

7 Better “Zappa” Than “Adams”— Why Coming Later Alphabetically Gives You an Unfair Advantage 27

8 Job Hunting and Patience 31

Part II Behavioral Economics for Hiring and Retaining Talent 35

9 Startups with a Larger Share of Women Last Longer 37

10 The Unintended Positive Side Effects of Employee Referral Programs 41

11 Managers Make Systematic Hiring Mistakes— Machines Can Help 45

12 Why Employers Prefer Employees Who Don’t Job Hop 49

13 Look for Candidates Who Demonstrate Patience and Long- Term Thinking 53

14 Unintended Negative Consequences of Salary Transparency 57

Part III Behavioral Economics for Managers: Teamwork, Motivation, and Productivity 61

15 Prejudiced Managers Hurt Employee Productivity— More by Neglect and Lack of Engagement Than Active Discrimination 63

16 When It’s Hot Outside, People Are More Risk Averse and Make Worse Decisions 67

17 Managers with Good People Management Skills Increase Employee Satisfaction and Reduce Turnover 71

18 Can You Trust Your Bankers? The Finance Industry Attracts Less- Trustworthy People 75

19 Peer Pressure Productivity: Employees Are Influenced by the Productivity of Others Around Them 79

20 Employees Who Don’t Support the Company Mission Are 50% Less Productive Employees 83

21 The More Collaborative Your Team Members, the More Fish You Will Catch 87

22 Empowering Employees Saves Lives: The Co- Determination Bonus 91

23 Good Leaders Model the Behavior They Want to See in Others— and Employees Imitate It 95

24 Selfish Leaders End Up with Selfish Followers 99

Part IV Behavioral Economic Research on Gender Differences and Unequal Pay: Women Are More Risk Averse (and Men Overestimate Themselves) 103

25 An Argument for Gender Quotas in Employment: They Can Help Attract Highly Qualified Women 105

26 The More Competitive Your Attitude, the Higher Your Lifetime Earnings 109

27 Willingness to Compete Starts by Early Childhood: The Pivotal Role of the Family 113

28 Cultural Conditioning Helps Explain Differing Male and Female Attitudes Toward Competition 117

29 A “Nudge” for Reducing the Male/Female Wage Gap 121

30 Women Leaders Earn More and Revenue per Employee Goes Up When Women Are on the Board 125

Part V the Economic Benefits of Fairness and Trust 129

31 Trust Is an Economic Asset; Lack of Trust Is Expensive 131

32 A Little Accountability Goes a Long Way: Trust Works Best When Monitoring Is Possible but Not Used 135

33 Why It’s Important to Explain Difficult Employee Decisions: Treating One Employee Unfairly Hurts Everyone’s Productivity 139

34 Communicating Good Intentions Gets You a Better Outcome 143

Part VI Salary and Bonuses 147

35 Paying People More Doesn’t Mean They’ll Make Better Decisions 149

36 Team Bonuses Motivate Employees to Work Harder— and to Help Each Other More 153

37 Nobody Wants to Be Below Average; How Performance Bonuses Can Hurt Productivity and Job Satisfaction 157

38 The Limits of Homo Economicus: Employees Underperform If Their Performance- Based Bonus Hurts Their Colleagues’ Bonus 161

39 Wall Street Bonuses Incentivize Unhealthy Risk Taking— and Increase Systemic Risk 165

40 Don’t Incentivize Employees to Sabotage Colleagues: The Problems with Relative Performance Bonuses 169

Part VII Ethics in Companies and on the Markets 173

41 Markets Hurt Morality: Government Intervention Can Help 175

42 Unethical Behavior Rises and Falls with Incentives— Make It Hard for People to Get Rich Doing the Wrong Thing 179

43 Small- Scale Cheating Can Lead to Major Corruption: Leaders Should Not Tolerate Minor Ethical Violations 183

44 People Care More About the Environment When They Know Their Organization Cares Too 187

45 The Stunted Career Path of Whistleblowers: Employees View Them As Disloyal 191

46 A Bad Corporate Culture Can Turn Honest People into Liars 195

Part VIII Leadership and the C- Suite 199

47 Visionary Leaders Outperform Operations- Oriented Leaders Over the Long Term 201

48 The Four Traits That Set CEOs Apart from Other Managers: Strategic Thinking, Charisma, Intellectual/Social Skills, and Focus on Results 205

49 Leaders Who Focus on Short- Term Results Innovate Less and Lower Company ROI 209

50 Charismatic Leaders Inspire Their People to Deliver Better Results 213

Appendix: All Takeaways—for Impatient Readers 217

Source Materials 227

About the Author 233

Index 235

저자소개

마티아스 수터 (지은이)    정보 더보기
세계적인 권위를 자랑하는 독일의 연구기관 막스플랑크 집합재연구소의 소장. 총 84개의 연구소를 보유하고 있는 막스플랑크 연구소는 최고 수준의 기초과학연구기관으로, 31명의 노벨상 수상자를 배출하며 ‘노벨상 사관학교’라는 별명이 붙을 정도로 그 명성과 수준이 높다. 마티아스 수터는 집합재연구소에서 실험경제학 그룹을 이끌고 있으며, 쾰른대학교와 인스부르크대학교에서 실험경제학을 강의하고 있다. 1968년 오스트리아에서 태어나 인스부르크대학교에서 경제학 박사 학위를 받고, 독일 예나에 있는 막스플랑크 경제연구소의 연구 그룹 소장직을 거쳐 스웨덴 예테보리대학교와 이탈리아 피렌체의 유럽대학연구소에서 교수를 지냈다. 행동경제학과 실험경제학 분야에서 가장 왕성하게 연구하고 있는 세계적인 경제학자로, 팀워크와 직장 생활의 행동경제학적 측면의 연구를 집중적으로 하고 있다.
펼치기
이 포스팅은 쿠팡 파트너스 활동의 일환으로,
이에 따른 일정액의 수수료를 제공받습니다.
이 포스팅은 제휴마케팅이 포함된 광고로 커미션을 지급 받습니다.
도서 DB 제공 : 알라딘 서점(www.aladin.co.kr)
최근 본 책