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· 분류 : 외국도서 > 인문/사회 > 사회과학 > 사회학
· ISBN : 9781138124899
· 쪽수 : 254쪽
· 출판일 : 2017-06-05
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TABLE OF CONTENTS Digitalizing consumption: Introduction. Franck Cochoy, Universite Toulouse Jean Jaures, France, Johan Hagberg, University of Gothenburg, Sweden, Magdalena Petersson McIntyre, University of Gothenburg, Sweden, Niklas Sorum, University of Gothenburg, Sweden. Big Data challenge for social sciences and market research: From society and opinion to replications. Dominique Boullier, Sciences Po, France. Towards a rhythm-sensitive data economy. Mika Pantzar and Minna Lammi, National Consumer Research Centre, Finland. Serendipitous effects in digitalized markets: The case of the DataCrawler recommendation agent. Jean-Sebastien Vayre, Universite Toulouse Jean Jaures, France; Lucie Larnaudie, Centre Universitaire Jean-Francois Champollion, France and Aude Dufresne, Universite de Montreal, Canada. Extending the mind: Digital devices and the transformation of consumer practices. Rebecca Jenkins, Bournemouth University, United Kingdom & Janice Denegri-Knott, Bournemouth University, United Kingdom. Promoting ethical consumption: The construction of smartphone apps as ‘ethical’ choice prescribers. Lena Hansson, University of Gothenburg, Sweden. Tracing the sex of big data (or configuring digital consumers). Magdalena Petersson McIntyre, University of Gothenburg, Sweden. "Write something": The shaping of ethical consumption on Facebook. Niklas Sorum, University of Gothenburg, Sweden and Christian Fuentes, University of Gothenburg, Sweden. Digitalized music: Entangling consumption practices. Johan Hagberg, University of Gothenburg, Sweden and Hans Kjellberg, Stockholm School of Economics, Sweden. Marketing and cyberspace: William Gibson’s view. Barbara Czarniawska, University of Gothenburg, Sweden. Digital advertising campaigns and the branded economy. Gustav Sjoblom, Chalmers University of Technology, Sweden; Oskar Broberg, University of Gothenburg, Sweden and Ann-Sofie Axelsson, University of Boras, Sweden. From the logs of QR-code readers: A socio-log-y of digital consumption. Franck Cochoy, Universite Toulouse Jean Jaures, France and Jan Smolinski, Universite Toulouse Jean Jaures, France.