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· 제목 : Public Relations and Individuality : Fate, Technology and Autonomy (Hardcover)
· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9781138294332
· 쪽수 : 152쪽
· 출판일 : 2018-05-03
· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9781138294332
· 쪽수 : 152쪽
· 출판일 : 2018-05-03
목차
1. PR and individuality; 2. PR and individuality. "Roots and beginnings."; 3. PR, and the inner and exterior lives of individuals.; 4. PR, power and neuroscience; 5. PR’s future: science and the mind; 6. Choice’s infinite variety; 7. Expanding individuality: from human to machine; 8. Machine individuality and M2M PR; 9. PR and the fate of individuality
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