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· 제목 : The Business of Sustainable Tourism Development and Management (Paperback, 1)
· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9781138492165
· 쪽수 : 328쪽
· 출판일 : 2020-04-27
· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9781138492165
· 쪽수 : 328쪽
· 출판일 : 2020-04-27
목차
Preface Acknowledgements Chapter 1 ? Introducing Sustainable Tourism Chapter 2 ? Understanding Capital Chapter 3 ? Globalization, Localism, and Sustainability Chapter 4 ? Governance of Sustainable Tourism Chapter 5 ? The Sustainable Traveler Chapter 6 ? Mass Tourism Chapter 7 ? Alternative Tourism Chapter 8 ? Marketing for Sustainability Chapter 9 ? Supply and Value Chain Management Chapter 10 ? Certification Chapter 11 ? Human Capital Management Chapter 12 ? Visitor Management Chapter 13 ? The Future of Sustainable Tourism Glossary References Index
