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· 제목 : Tourism Management (Hardcover, 5 New edition) 
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781138784574
· 쪽수 : 488쪽
· 출판일 : 2014-12-23
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9781138784574
· 쪽수 : 488쪽
· 출판일 : 2014-12-23
목차
1. Tourism Today: Why is it a Global Phenomenon Embracing all our Lives? 2. Tourism: Its Origins, Growth and Future 3. Demand: Why do People Engage in Tourism? 4. Transporting the Tourist I: Surface Transport 5. Transporting the Tourist II: The Aviation Sector 6. Accommodation and Hospitality Services 7. Tour Operating and Travel Retailing 8. Visitor Attractions and Events 9. The Management of Tourism 10. The Public Sector and Tourism 11. Managing the Visitor and their Impacts 12. The Future of Tourism: Post Tourism?
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