Disciplined Entrepreneurship Startup Tactics: 15 Tactics to Turn Your Business Plan Into a Business (Hardcover)

Foreword

Introduction to Tactics

Stage 1: Foundations

Task 1: Goals - Operational Goals and KPIs - Charting the Course to Major Milestones

Task 2: Systems - Startup Tooling and Systems

Stage 2: Market Testing

Task 3: Market Research - Advanced Primary and Secondary Market Research - Quantifying Qualitative Research

Task 4: Assets - Developing Startup Visual Assets

Task 5: Marketing - Proving Persona Assumptions with Digital Advertising

Task 6: Sales - Early Customer Demand Generation

Stage 3: Product Development

Task 8: Design - Minimum Viable Business Product Design

Task 9: User Testing - Validating the Product *Actually* Works

Task 10: Engineering - Transitioning From Product Design to Development

Stage 4: Resource Acquisition

Task 11: Legal - Incorporation and Legal Documents for Your Startup

Task 12: Finance - Path to Greatness: Building the Financial Model and Setting Up the Piggy Bank

Task 13: Pitch Deck Design - Pitch Decks for Startups

Task 14: Fundraising - Executing Your Venture's Fundraising Plan

Task 15: Hiring - Finding and Onboarding Your First Ten Employees

Next Steps

Index