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· 제목 : The Passenger Has Gone Digital and Mobile : Accessing and Connecting Through Information and Technology (Hardcover) 
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9781409435020
· 쪽수 : 268쪽
· 출판일 : 2011-09-30
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9781409435020
· 쪽수 : 268쪽
· 출판일 : 2011-09-30
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Contents: Preface; Forewords by Akbar Al Baker, Eric R. Conrad, Constantino de Oliveira Jr., Tewolde GebreMariam, Henry H. Harteveldt, Peter Hartman, Christoph Klingenberg,Tan Sri Dr. Munir Majid, David Neeleman, Azran Osman-Rani, Greg Schulze and Francesco Violante; Introduction; Creating information-driven and technology-enabled solutions for airlines and passengers; Game-changing technologies for airline business models; Current information- and technology-enabled initiatives; Potential information- and technology-driven initiatives; Hurdles in implementing new enabling technologies; Opportunities for overcoming hurdles; Preparing for competitive renewal opportunities; Appendix; Index.
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