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· 분류 : 외국도서 > 인문/사회 > 사회과학 > 미디어학
· ISBN : 9781509552955
· 쪽수 : 176쪽
· 출판일 : 2022-04-22
목차
Preface
Acknowledgements
List of Figures
Introduction
Section One: Subscriber-funded streaming services are different from linear services
1. Experience: On Schedules and Viewing Practices
2. Building Libraries: Conglomerating Niches and Beyond?
3. Subscriber Funding: On Success Metrics, Program Strategies, and Demographics
4. Licensing, Labour, Regulation, and Recommendation
5. Scale and Specialization
6. The Discrepant Field of Global Services
Section One Conclusion
Section Two: Netflix is not like other subscriber-funded streaming video services
7. Netflix Content Concepts and Vocabulary
8. Netflix Library Strategies
9. Netflix Content Strategies
10. Netflix’s Approach to Being Global
Section Two Conclusion
Conclusion
Notes
Bibliography
Index
