Anyone Can Do It : Building Coffee Republic from Our Kitchen Table - 57 Real Life Laws on Entrepreneurship (Paperback)

Acknowledgements v

Preface xvi

Chapter One: Can Anyone Be and Entrepreneur? 1
To Be or Not to Be an Entrepreneur

Chapter Two: The Idea Chapter 25
Do You Have a Light Bulb, or Do You Need to Find One?

Chapter Three: Market Research 37

Chapter Four: Writing the Business Plan 65

Chapter Five: Raising Money for Your Idea 91

Chapter Six: Implementation 99

Chapter Seven: Being in Business 135
If You Build It, Will They Come?

Chapter Eight: Growing 151
From Birth to Maturity

Roladex 194

Index 196